Keith Kressin is currently senior vice president of product management for Qualcomm Technologies, Inc. (QTI). He is responsible for Snapdragon roadmap planning, including setting competitive feature, schedule and cost targets for all Qualcomm Snapdragon products. He leads product management for all core AP technologies which include GPU, CPU, camera, video, memory and audio. Kressin collaborates closely with product management, engineering, and procurement teams across the organization to ensure Qualcomm’s AP and MSM roadmaps are industry leading. He also has responsibility for market research and competitive analysis, and provides invaluable support to adjacent business units, including automotive, IoE, and computing.
Kressin has worked in a number of engineering, marketing, and strategic planning roles within semiconductor companies for nearly 20 years. Before joining Qualcomm in 2008, Kressin worked at Intel, leading several marketing and planning teams within Intel’s desktop, chipset, WLAN, and laptop groups. Kressin led teams responsible for the introduction of Intel’s first chipsets with integrated graphics, first Wi-Fi products and the launch of Intel’s first thin and light laptops. Prior to Intel, Kressin worked in several hardware and software design engineering roles at Texas Instruments.
Kressin holds a Bachelor of Science in electrical engineering from the Milwaukee School of Engineering (MSOE), a Master of Science in electrical engineering from the University of Colorado and a Master of Business Administration from Cornell University. He is the author of the text "Understanding Mathematics: From Counting to Calculus" and lives in San Diego with his wife and three children.