Agenda

09:00 - 09:30Accelerating progress on the path to 5G

We stand at an exciting and pivotal moment for the mobile ecosystem. With groundbreaking new smartphone technology, rapid advancements in the mobile-empowered Internet of Things, and the approaching commercialization of 5G, the time is now to begin laying the foundation for new services. In this keynote, Cristiano will discuss innovations that will accelerate growth towards tomorrow’s opportunities.

4311
09:30 - 10:15New Opportunities in the IoT

We’re in the midst of a major technology shift—the Internet of Things, or “IoT” - as billions of devices and objects are becoming intelligently connected. The IoT offers exciting new revenue streams and growth opportunities for carriers and manufacturers, but comes with unique challenges and a need for new business models. Come learn how advances in connectivity and computing will help address these challenges, and accelerate the future of drones, wearables, connected cameras, the industrial IoT and more.

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09:45 - 10:00Guest Walk On: Microsoft
5171
10:00 - 10:15Guest Walk On: AT&T
5176
10:15 - 11:00Leading the world to 5G

As we did in both 3G and 4G, Qualcomm Technologies is leading the world to 5G. We are pioneering 5G technologies today to enable a truly connected world, transforming the way we live, work, and play. Our vision for a 5G unifying connectivity fabric will take on a significantly larger role than previously generations: empowering our customers across many industries to benefit from 5G as a platform for new or improved services. Learn how we are fueling progress across an array of world-changing use cases and ushering in a better future…faster.

4491
11:00 - 11:30Connected car use-cases and their requirements of 5G mobile networks

Connected car will require not only more bandwidth but also other requirements in near future for mobile networks. I this talk, Murata will explain what is expected for 5G mobile networks from automotive company’s viewpoint by explaining future possible use cases of connected cars.

4501
11:30 - 12:00Evolution to the Global Device (Accenture Strategy)

The global expansion of 4G and 4G roaming, coupled with the growth of emerging markets, has contributed to an increase in the total addressable market for smartphones and a trend towards design/SKU consolidation. Terry Steger of Accenture Strategy discusses the lifecycle economics and benefits of global device design from the consumer, operator and OEM perspectives.

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13:00 - 13:30China Telecom: Mr. Tongqing Gao, EVP
4641
13:30 - 14:00Verizon: Roger Gurnani, EVP and Chief Information and Technology Officer
4651
14:00 - 14:30SK Telecom Co., Ltd: Mr. Sungho Jo, Director, Head of 5G Tech Lab
4656
14:30 - 15:00The Road to 5G: 4G leadership and 5G innovation

4G leadership will deliver 5G like services and 5G innovation kick starts the next generation of services. BT has UK's biggest and fastest mobile network and BT was the first European operator to achieve 14 million 4G customers in December 2015. The 4G coverage today reaches more than 97% of the UK population, equal to more than two thirds of the UK geography. BT plans to extend 4G to 95% geographic coverage by 2020. BT is pushing the 4G roadmap to deliver speeds of up to a theoretical 1Gpbs and lower latencies which can improve existing services and enable new ones. With 5G BT will transform the infrastructure and innovation capabilities to deliver a dynamic and programmable platform for growth.

4626
15:00 - 15:30DOCOMO: Mr. Seizo Onoe, CTO, Managing Director of R&D Division
4636
15:30 - 16:00MTS: Kirill Dmitriev, Chief Sales Officer
4616
16:00 - 16:30The Next Decade in LTE Technology

While excitement and anticipation build up around 5G, 4G LTE will continue to be the predominant cellular technology for the next decade. LTE Advanced Pro’s comprehensive feature roadmap will see enhancements to existing applications like mobile broadband, while opening up the door to entirely new applications in the IoT space. Most importantly, several of the techniques and ideas that are germane to 5G will be first trialed and deployed at scale in LTE. Join us as leaders from across the mobile industry discuss the evolution of LTE technology for the next decade.

Panelists:
Wing Lee, Chief Executive Officer, YTL Communications Sdn. Bhd.
Channa Seneviratne, Director, Wireless Network Engineering, Telstra
Tom Bennett, Director of Services, Devices and Labs, BT/EE

4601
16:30 - 17:00The State of 5G

The promise of 5G is a unifying connectivity fabric that will not only enhance mobile broadband services, but also enable connectivity and management for the Internet of Things and new types of mission-critical services. The transition to 5G will bring new technology innovations that will provide significant opportunity for new 5G services that will transform a wide range of industries. Learn from a panel of industry leaders on the current status of making the vision of 5G a reality and hear how they are fueling technology progress across an array of world-changing use cases.

Panelists:
Ed Chan, Senior Vice President, Network Infrastructure Planning, Verizon
Sungho Jo, Director, Head of 5G Tech Lab, SK Telecom R&D
Attilio Somma, Vice President, Head of Business Innovation, Telecom Italia
Serge Willenegger, Senior Vice President, Product Management, Qualcomm Technologies, Inc.

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Sessions, speakers and schedule are subject to change.

Track 1: Connectivity Advancements

Ritz Carlton Ballroom: Diamond 1, level 3
4561
09:00 - 09:45
Gigabit LTE and the path to 5G
  • Speaker Coming Soon
Gigabit LTE and the path to 5G
Wednesday 09:00 - 09:45

Gigabit Class broadband speeds was one of the foundational promises of 4G LTE technology. As LTE technology has evolved since initial deployments, steady progress has been made in using techniques such as carrier aggregation to enhance download speeds from a peak of 100 Mbps initially, to nearly half a Gigabit today. But achieving Gigabit LTE requires new techniques beyond straightforward carrier aggregation, calling upon more sophisticated features in LTE Advanced and LTE Advanced Pro to put Gigabit Class LTE speeds within reach to operators, OEMs, and ultimately, consumers. These technologies not only make Gigabit LTE possible, they also pave the path to 5G. Not only will evolutions of those techniques be used in 5G, Gigabit LTE will be foundational to a seamless multi-mode network experience, where 5G provides massive broadband speeds in limited locations, while Gigabit LTE provides high speed broadband at wider coverage. Join us to understand Qualcomm Technologies’ product and technology roadmap for Gigabit LTE and the path to 5G.
4566
09:45 - 10:30
Maximize your LTE Network – understanding how new advanced capabilities can maximize network efficiency and the user experience
  • Speaker Coming Soon
Maximize your LTE Network – understanding how new advanced capabilities can maximize network efficiency and the user experience
Wednesday 09:45 - 10:30

Based on independent drive test data collected in commercial LTE networks from around the world, SRG will showcase how some leading LTE operators are taking full advantage of commercially-available features to maximize the performance of their LTE networks. These features include the combination of 256-QAM and 3-carrier CA, which when deployed in a macro and/or small cell network substantially boost end user data rates and increase network / spectral efficiency. In the uplink direction, there is 64-QAM and uplink CA, which more than offset the widening gap between downlink and uplink speeds, thus addressing a critical element of the overall user experience while enabling the network to meet the growing amount of uplink data traffic. Finally, there is the EVS voice codec, which was specifically introduced with LTE in mind. Although AMR-WB delivers HD voice, EVS achieves the same voice quality while requiring fewer network resources, or it delivers superior voice quality with comparable network resource requirements.
4571
10:30 - 11:15
Driving the Wi-Fi Evolution: Creating a seamless intuitive network
  • Mr. Gopi Sirineni, Vice President, Product Management | Qualcomm Technologies, Inc.
Driving the Wi-Fi Evolution: Creating a seamless intuitive network
Mr. Gopi Sirineni, Vice President, Product Management | Qualcomm Technologies, Inc.
Wednesday 10:30 - 11:15

Wi-Fi has become a critical part of the mobile experience – even when we’re not mobile. The ever increasing data demand, proliferation of Wi-Fi devices in homes, and the massive surge of IoT is completely transforming the landscape of Wi-Fi networks. While the complexity of networks is increasing, consumers are expecting fast, simple and seamless connectivity everywhere. The need of the hour is to break from a unilateral focus on speeds and feeds, and take a more holistic approach to addressing the real challenges that impact connected experiences that not only increases capacity but also simplify network deployment and management.

Learn more about Qualcomm Technologies’ vision of the seamless, intuitive and autonomous Wi-Fi network, and how our solutions are preparing the industry for the transformed landscape.

Mr. Gopi Sirineni
Vice President, Product Management | Qualcomm Technologies, Inc.
4576
11:15 - 12:00
Transforming home connectivity to prepare for the IoT invasion
  • Mr. Mark Grodzinsky, Senior Director, Product Management | Qualcomm Technologies, Inc.
Transforming home connectivity to prepare for the IoT invasion
Mr. Mark Grodzinsky, Senior Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 11:15 - 12:00

With an average of 10 connected devices, our homes are becoming a heterogeneous mix of technologies, applications and services with dramatically different connectivity needs. The expansion of IoT will multiply that complexity and make it nearly impossible for consumers to manage in-home connectivity. Home networks and devices must evolve to improve connected experiences – by simplifying this complexity, delivering greater capacity, and ensuring whole home coverage.

In this session, hear specific examples of how Qualcomm Technologies is bringing connectivity innovation to mobile devices and home networks to prepare for the impending IoT expansion.

Mr. Mark Grodzinsky
Senior Director, Product Management | Qualcomm Technologies, Inc.
4581
13:00 - 13:45
PANEL: Paving the Way for Global LAA Deployments with Small Cells
  • Speaker Coming Soon
PANEL: Paving the Way for Global LAA Deployments with Small Cells
Wednesday 13:00 - 13:45

While operators are charting their paths to Gigabit LTE, LAA is one of the most practical options achieve that target. With the LAA standardization complete and technology trials already done, the industry is poised for introduction of LAA in commercial small cell networks.

In this panel hear from industry experts regarding current small cell deployment successes and trends as well as the global opportunities for LAA.

Panelists:
Art King, Director of Enterprise Services, SpiderCloud Wireless
Martin Ljungberg, Strategic Product Manager, Small Cell Solutions, Ericsson
Tony Lutz, Director, Business Development, Qualcomm Technologies, Inc.
4586
13:45 - 14:30
New opportunities with MulteFire, including Neutral hosts and IOT
  • Speaker Coming Soon
New opportunities with MulteFire, including Neutral hosts and IOT
Wednesday 13:45 - 14:30

MulteFire is a new LTE-based air-interface that operates solely in unlicensed spectrum, which enables it to offer the best of both worlds — LTE-like performance with Wi-Fi-like deployment simplicity. MulteFire will bring LTE benefits to a larger ecosystem with new deployment scenarios, such as enhanced local broadband, neutral hosts for mobile network offload, and IoT verticals. MulteFire is suitable for any spectrum that requires over-the-air spectrum sharing, e.g., CBRS 3.5 GHz in USA (GAA) and global 5 GHz. The combination of high performing LTE, ease of deployment and self-organizing networks will enable small-cell deployments in more locations for more services.
4591
14:30 - 15:15
Cellular IoT Momentum and Evolution to Narrowband 5G
  • Mr. Arthur Miller, Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
Cellular IoT Momentum and Evolution to Narrowband 5G
Mr. Arthur Miller, Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
Wednesday 14:30 - 15:15

As the massive surge of IoT and smart devices is starting to unfold, LTE IoT technologies are rising to the challenge and delivering solutions such LTE Cat-M1 and Cat-NB that specifically address the applications that require lower-speeds, and extremely long-battery life, while also benefiting from wide coverage and proven security provided LTE networks. In a short period, the industry has seen a rapid build-up of strong LTE IOT ecosystem, led by Qualcomm Technologies Inc., and their partners. In this session, learn about the reasons and success factors behind the momentum LTE IoT and how these technologies are a stepping stone for the future narrowband 5G.

Mr. Arthur Miller
Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
More about the Speaker
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Arthur (Art) Miller currently leads the Smart Cities Product Marketing Organization within QTI’s Internet of Things (IOT) business unit. His 20+ years of mobile wireless experience spans development engineering, certification, manufacturing, MNO account management, business development and product marketing of cellular wireless devices, infrastructure, and chipsets.

Prior to his current Qualcomm tenure, Art held engineering design and management roles within Kyocera Wireless’s phone division and Motorola’s cellular infrastructure group.

Art holds a B.S. degree in Electrical Engineering from the University of Michigan.
4596
15:15 - 16:00
Making 5G a Reality - Designing a 5G New Radio (NR)
  • Dr. Rasmus Hellberg, Ph.D., Senior Director, Technical Marketing | Qualcomm Technologies, Inc.
Making 5G a Reality - Designing a 5G New Radio (NR)
Dr. Rasmus Hellberg, Ph.D., Senior Director, Technical Marketing | Qualcomm Technologies, Inc.
Wednesday 15:15 - 16:00

To meet the expanding connectivity needs in the next decade and beyond, we are building a unified, more capable 5G platform. The foundation of this platform is an OFDM-based 5G New Radio (NR) that is being designed to address the wide variation of 5G services, deployments and spectrum bands. 5G NR standardization is progressing on track, and as we did in 3G and 4G LTE, Qualcomm is leading the technology innovations to make 5G NR a reality. This session will provide an overview of 5G NR and detail the technology innovations that Qualcomm is pioneering across an array of world-changing use cases.

Dr. Rasmus Hellberg, Ph.D.
Senior Director, Technical Marketing | Qualcomm Technologies, Inc.
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Rasmus Hellberg joined Qualcomm in 2006 and leads Qualcomm’s corporate technical marketing team that drives Qualcomm’s visions for future technologies, such as the wireless evolution, the path to 5G and the evolution of mobile computing. Rasmus has spent 20 years in the wireless industry and started his career in product management, working on the Japanese PDC system, the first commercial WCDMA products, and later on CDMA2000 1X and EV-DO focusing on radio access network products. Rasmus holds a Ph.D. in electromagnetic wave propagation and a master’s degree in electrical engineering from the Royal Institute of Technology in Stockholm, Sweden. He also holds a bachelor’s degree in business administration and finance from the University of Stockholm, Sweden.

Track 2: Technology Deep Dives

Ritz Carlton Ballroom: Diamond 2, level 3
4521
09:00 - 09:45
Qualcomm Snapdragon processor innovation across mobile device platforms
  • Speaker Coming Soon
Qualcomm Snapdragon processor innovation across mobile device platforms
Wednesday 09:00 - 09:45

Qualcomm Technologies continues to invest in new and exciting platforms to address the tremendous growth of smartphones and LTE, enabling KEY technologies for high volume mobile consumer products. Join Kedar Kondap, Sr. Director of Product management with Qualcomm Technologies, Inc., to learn how Qualcomm Technologies is enabling these technologies throughout the Qualcomm® Snapdragon™ processor family, allowing consumers a premium mobile experience across platforms.
4526
09:45 - 10:30
Spectrum for 4G and 5G
  • Mr. Dean Brenner, Senior Vice President, Government Affairs | Qualcomm Inc.
Spectrum for 4G and 5G
Mr. Dean Brenner, Senior Vice President, Government Affairs | Qualcomm Inc.
Wednesday 09:45 - 10:30

Spectrum is an essential ingredient for mobile broadband devices and networks to flourish.  Dean Brenner, who directs Qualcomm’s global strategy and initiatives, will present a global overview of key spectrum issues relating to 4G and 5G.  His presentation will cover low-band, mid-band, and high-band spectrum, as well as licensed, unlicensed, and shared regulatory modes around the world.

Mr. Dean Brenner
Senior Vice President, Government Affairs | Qualcomm Inc.
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Dean Brenner is Senior Vice President, Government Affairs for Qualcomm Incorporated. He directs Qualcomm’s global spectrum strategy and initiatives. He represents Qualcomm before the Federal Communications Commission (FCC) and other agencies of the United States and Canadian governments responsible for spectrum and telecommunications policy. In this role, he regularly interacts with spectrum regulators around the world, leaders in the wireless industry developing and deploying new technologies, and press and analysts covering the wireless industry. For the past 13 years, he has lead Qualcomm’s efforts to drive a host of new wireless technologies through the regulatory policy process.

Mr. Brenner has unique expertise in spectrum auctions. He led Qualcomm’s bidding team in spectrum auctions in India (the 2.3 GHz band), the United States (the Lower 700 MHz band), and the United Kingdom (the L Band). He headed the regulatory team which obtained the approvals to sell Qualcomm’s spectrum licenses in all three countries. He was personally responsible for obtaining the regulatory approvals for Qualcomm’s sale of Lower 700 MHz spectrum to AT&T in 2011. In 2006, he obtained the regulatory approvals to launch FLO TV, a mobile TV service. He has spoken at conferences on spectrum policy in the United States, Canada, South Korea, Belgium, Great Britain, and elsewhere around the world. He joined Qualcomm in November 2003.

Mr. Brenner received his A.B. degree, magna cum laude with distinction in public policy studies, from Duke University in 1982. He won a prize for the best paper on communications policy, and he was a recipient for four years of a CBS Scholarship. He received his J.D., cum laude, from Georgetown University in 1985. He is admitted to the Bars of the District of Columbia, Maryland, and the U.S. Supreme Court, the U.S. Courts of Appeal for the D.C., Third, and Eleventh Circuits, and the U.S. District Court for the District of Columbia.

Mr. Brenner is a member of the United States Federal Advisory Board for Space-Based Positioning, Navigation, & Timing, which advises the United States Executive Branch agencies on policy matters impacting the Global Positioning System. He is also a member of the Board of Governors of 4G Americas and the Board for Jewish Life at Duke University.
4336
10:30 - 11:15
Enhancing LTE on the path to 5G
  • Mr. Alex Holcman, Senior Vice President, Corporate Engineering | Qualcomm Technologies, Inc.
Enhancing LTE on the path to 5G
Mr. Alex Holcman, Senior Vice President, Corporate Engineering | Qualcomm Technologies, Inc.
Wednesday 10:30 - 11:15

Global network traffic continues to grow at exponential rates, and while the industry looks towards 5G, there are advanced LTE features & other innovative solutions operators can deploy in the coming years to keep pace with the growth. Through a series of case studies based on practical insights from partnering with operators across the globe, this session shall examine how we can extract optimal performance and efficiency with the advanced LTE features and discuss strategies for meeting high-capacity demand at venues like stadiums. The session also explores how advanced data analytical techniques can been used to gain new perspectives on network & device performance and user experience. Takeaways from hyper-dense Small Cell deployment at a venue and how that could translate to a mmWave 5G deployment are also discussed.

Mr. Alex Holcman
Senior Vice President, Corporate Engineering | Qualcomm Technologies, Inc.
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Alex Holcman is senior vice president of Corporate Engineering (QCES) for Qualcomm Technologies, Inc.  In his current role, Holcman leads a centralized organization that provides end-to-end engineering services to accelerate the cost effective development and commercialization of Qualcomm technologies. With more than 1,300 engineers, QCES provides services to Qualcomm Technologies’ internal businesses and external customers.

Holcman has held a wide variety of engineering and management positions within Qualcomm since joining the company more than 20 years ago. Previously within QCES, Holcman led ESG, an engineering team that colloborates with operators around the world to optimize and evolve their wireless networks. Prior to joining QCES, he served as lead systems engineer for the Globalstar Mobile Satellite System, and was also responsible for some of the company’s core network infrastructure products.

Possessing significant expertise in wireless network technology, Holcman helped Qualcomm to pioneer 3G/CDMA technology by contributing to 3G cellular and 3G/CDMA/IS-41C intersystem operations standards, and developing software for the first AMPS/CDMA dual-mode mobile phone.

Holcman holds more than 24 patents, as well as a bachelor’s degree in electrical engineering and computer sciences from the University of Illinois, and a master’s degree in telecommunications from the Australian Telecom Research Institute.
4531
11:15 - 12:00
Addressing RF design challenges for 5G and 4G
  • Speaker Coming Soon
Addressing RF design challenges for 5G and 4G
Wednesday 11:15 - 12:00

Gigabit LTE has ushered in breakthroughs such as high-order MIMO while driving new carrier requirements such as high data throughput with TDD LTE, and High Power UE. These breakthroughs lay the groundwork for 5G, which presents a new set of RF challenges for mobile design and architecture.

Join Peter Carson to learn about how Qualcomm Technologies’ innovative systems approach helps address these challenges for 5G.
4536
13:00 - 13:45
User Experience Challenges and the Opportunities for Differentiation
  • Speaker Coming Soon
User Experience Challenges and the Opportunities for Differentiation
Wednesday 13:00 - 13:45

Come and learn about the current user experience challenges on mobile devices and, how it presents an opportunity for OEMs to differentiate their devices by creating immersive user experience for end-users.
4366
13:45 - 14:30
Qualcomm® Quick Charge™ Technology: Advancing the Mobile Charging Experience
  • Speaker Coming Soon
Qualcomm® Quick Charge™ Technology: Advancing the Mobile Charging Experience
Wednesday 13:45 - 14:30

When it comes time to recharge, Qualcomm Quick Charge, a product of Qualcomm Technologies, Inc., helps get it done fast and efficient. With hundreds of mobile devices and accessories supported today, Quick Charge maintains its place as the #1 fast charging method. Designed to charge compatible devices up to 80% in just 35 minutes, Quick Charge 3.0 has enjoyed widespread adoption since it was introduced here last year. Join Everett as he explores the battery management landscape, reveals new consumer insights, delves into the growing ecosystem, and outlines the latest advancements in Quick Charge technology.
4401
14:30 - 15:15
Security Panel: Mobile Payments & User Data Protection Has a New name
  • Mr. Sy Choudhury, Senior Director, Product Management | Qualcomm Technologies, Inc.
Security Panel: Mobile Payments & User Data Protection Has a New name
Mr. Sy Choudhury, Senior Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 14:30 - 15:15

Like Content Protection before, today security features are being driven by user’s increasing awareness to secure their personal data. In parallel these same users are increasingly using mobile payments at their preferred way to purchase devices. This session will include a panel of experts who will discuss the most important trends in mobile security today. This includes the latest technique to protect the applications and OS on the device against infection with malware or rootlets, as well as the latest finger and eye based biometrics are security techniques. Additional topics will be how banks, enterprise companies, and other third parties can access trusted hardware-based information on the user and device – to verify the device state.

Panelists:
Dr. Li Ma, Chief Executive Officer, BeiJing IrisKing Technology Co., Ltd.
Mr. Chunpei Feng, Head of Security Product Division, Ant Financial Services Group
Mr. Daniel Cheng, Regional Vice President, Asia, Avast

Mr. Sy Choudhury
Senior Director, Product Management | Qualcomm Technologies, Inc.
More about the Speaker
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Sayeed (Sy) Choudhury is responsible for product security and machine intelligence products within Qualcomm Technologies Inc.  Prior to that, Choudhury was responsible for the AllPlay product line. As well  Choudhury led the business team responsible for Web Technologies. He also stewarded the company’s partnerships with Microsoft on Windows Mobile and Google on Android.
Before joining Qualcomm, Choudhury led product management activities for the consumer electronics and wireless markets for Wind River Systems. He started his career as an embedded software and hardware engineer, originally receiving his BSEE from the SUNY at Buffalo.
4406
15:15 - 16:00
Why is Machine Learning on Snapdragon Fast?
  • Mr. Sy Choudhury, Senior Director, Product Management | Qualcomm Technologies, Inc.
Why is Machine Learning on Snapdragon Fast?
Mr. Sy Choudhury, Senior Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 15:15 - 16:00

Machine Learning is the hottest new technology area in computer science. And it’s not just in the cloud anymore. Companies such as Google, Baidu, Tencent, and Amazon all use on-device machine learning to personalize the experience for the user. Why it is what everyone is talking about deep neural networks? And what are the hardware and software features of Snapdragon™ which make neural networks so intelligent? This session will explore these topics and more.

Mr. Sy Choudhury
Senior Director, Product Management | Qualcomm Technologies, Inc.
More about the Speaker
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Sayeed (Sy) Choudhury is responsible for product security and machine intelligence products within Qualcomm Technologies Inc.  Prior to that, Choudhury was responsible for the AllPlay product line. As well  Choudhury led the business team responsible for Web Technologies. He also stewarded the company’s partnerships with Microsoft on Windows Mobile and Google on Android.
Before joining Qualcomm, Choudhury led product management activities for the consumer electronics and wireless markets for Wind River Systems. He started his career as an embedded software and hardware engineer, originally receiving his BSEE from the SUNY at Buffalo.

Track 3: The Connected World

W Hotel: Studio 1&2, level 7
4546
09:00 - 09:45
Vision for Smart Cities & Industrial IoT
  • Mr. Arthur Miller, Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
Vision for Smart Cities & Industrial IoT
Mr. Arthur Miller, Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
Wednesday 09:00 - 09:45

Today, there is immense economic potential in the rise of Smart City technology and the need for things and places to communicate reliably and effectively has never been greater. As such, the role of technology in our daily lives is being reimagined as we work to create a more intuitive Internet of Things. By helping cities share more interactions and data across a variety of networks, we’re re-writing the narrative for IoT, creating a shared network across entire industries.

We are utilizing LTE technologies to transform smart cities, giving machines, devices and sensors the ability to connect and communicate remotely, reliably and securely. As LTE continues to play an increasingly important role for applications, such as smart cities, new technology innovations will be required in order to meet the changing space.  With the recent standardization of NB-IoT (Narrowband-IoT) we are introducing new technologies that are designed to significantly reduce device complexity, increase battery life and provide deeper coverage to reach challenging locations, such as deep inside buildings. The standardization of NB-IoT will help enable new LTE device categories and technologies that can either scale up in performance and mobility (for IoT applications) or scale down in complexity and power (for sensors and meters), bringing even more potential in the rise of Smart City technology. 

Mr. Arthur Miller
Senior Director, Business Development | Smart Cities and Industrial IOT | Qualcomm Technologies, Inc.
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Arthur (Art) Miller currently leads the Smart Cities Product Marketing Organization within QTI’s Internet of Things (IOT) business unit. His 20+ years of mobile wireless experience spans development engineering, certification, manufacturing, MNO account management, business development and product marketing of cellular wireless devices, infrastructure, and chipsets.

Prior to his current Qualcomm tenure, Art held engineering design and management roles within Kyocera Wireless’s phone division and Motorola’s cellular infrastructure group.

Art holds a B.S. degree in Electrical Engineering from the University of Michigan.
4396
09:45 - 10:30
PANEL: True Smartphone augmented Reality is here with Tango in the Lenovo PHAB2 Pro
  • Speaker Coming Soon
PANEL: True Smartphone augmented Reality is here with Tango in the Lenovo PHAB2 Pro
Wednesday 09:45 - 10:30

We've already seen the enormously beneficial effects that a killer AR app like Pokémon Go can have on the entire mobile ecosystem. And that version of AR only scratches the surface as compared to the capabilities of Google’s new Tango smartphone AR technology in the Lenovo PHAB2 Pro. Please join Google, Lenovo and Qualcomm Technologies for an in-depth discussion of Tango, its’ implementation in the PHAB2 Pro, and the ecosystem opportunities we can expect from Tango, which promises to become as ubiquitous as GPS.

Panelists from: Qualcomm Technologies, Google, Lenovo
4421
10:30 - 11:15
PANEL: Winning Collaboration Brings Cost-Competitive LTE Tablets to the High Volume Ecosystem
  • Mr. Derek Zhang, Senior Director, Product Marketing | Qualcomm Technologies, Inc.
PANEL: Winning Collaboration Brings Cost-Competitive LTE Tablets to the High Volume Ecosystem
Mr. Derek Zhang, Senior Director, Product Marketing | Qualcomm Technologies, Inc.
Wednesday 10:30 - 11:15

Last year, Qualcomm Technologies announced its collaboration with Allwinner to support the development of quality LTE private label tablets in China’s high volume ecosystem. Today, we're seeing the substantial benefits of that collaboration, with a number of OEMs and ODMs launching cost competitive, high-value education and carrier branded categories with faster commercialization and smaller R&D investment. Please join Qualcomm Technologies and industry decision makers for an insightful discussion of how the entire ecosystem is benefiting from this winning collaboration.

Panelists:
Ray Chen, Director of Marketing, Allwinner Technology
Jeffrey Chiang, Vice General Manager, Lightcomm Technology (HCN)
Jingxin Ma, Deputy General Manager, China Mobile Group Device Company
Zane Zhang, Chairman, Emdoor Digital Technology

Mr. Derek Zhang
Senior Director, Product Marketing | Qualcomm Technologies, Inc.
4426
11:15 - 12:00
PANEL: New Opportunities in Mobile Computing with the HP Elite x3
  • Speaker Coming Soon
PANEL: New Opportunities in Mobile Computing with the HP Elite x3
Wednesday 11:15 - 12:00

The mobile computing revolution is here, especially with game changing devices like the HP Elite x3. It’s the first built-for-business mobile device to offer the power of a PC in the palm of your hand with virtually effortless switching between screens through Windows Continuum, as well as access to your corporate apps through the cloud. Please join HP, Microsoft and Qualcomm Technologies for an interactive discussion on the device, the underlying technologies, and the carrier ecosystems enabling you to work in ways you’ve never been able to before.

Panelists from: Qualcomm Technologies, Microsoft, HP
4436
13:00 - 13:45
Evolution of the automobile - mobile and automotive ecosystems intersect
  • Mr. Nakul Duggal, Vice President, Product Management | Qualcomm Technologies, Inc.
Evolution of the automobile - mobile and automotive ecosystems intersect
Mr. Nakul Duggal, Vice President, Product Management | Qualcomm Technologies, Inc.
Wednesday 13:00 - 13:45

The automotive industry is increasingly tracking mobile technology to create smarter, more connected and safer vehicles. With leadership in telematics and connectivity and decades of experience in automotive, Qualcomm Technologies is at the forefront of a technology revolution that will speed time to commercialization for advanced vehicle technologies, and will ultimately enable the transformation of the auto by connecting vehicles to other vehicles, pedestrians and city infrastructure.

In this presentation, Qualcomm Technologies will talk about the evolution of automotive technology and how the company is supporting the faster commercialization of next-generation vehicles with more advanced technologies. Recently, Qualcomm Technologies launched its Snapdragon 820A, its newest automotive-grade system-on-chip (SoC) offering an unparalleled combination of integrated LTE cloud connectivity, powerful heterogeneous computing, leading-edge multimedia performance and never-before-seen machine learning capabilities in an automotive-grade processor.  Qualcomm Technologies will also discuss what we can expect in the future as V2X (vehicle to vehicle/pedestrian/infrastructure) technologies are developed on the road to 5G and a future of more intelligent vehicles.

Mr. Nakul Duggal
Vice President, Product Management | Qualcomm Technologies, Inc.
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Nakul Duggal serves as vice president of product management for Qualcomm Technologies, Inc. where he is responsible for Qualcomm's automotive strategy, portfolio, ecosystem development and customer relationships. Nakul's responsibilities include:

  • Qualcomm's automotive semiconductor and software product portfolio spanning telematics, infotainment, connectivity, ADAS and software
  • Global automotive product portfolio lead for SoC, ADAS, modem, WiFi, Bluetooth, GNSS, PLC (power line communications) as well as HLOS software and differentiators
  • Focused development expansion into autonomous driving including sensor fusion, high precision location, vehicle–to–x services and machine-vision focused safety SoC infrastructure
  • Oversight over product marketing, sales, business development and application engineering professionals deployed globally (NA, EU, Japan, Korea, China) to support automotive Tier-1 suppliers, Tier-2 providers as well as ODMs / JDMs / EMS and IHV / ISVs
  • Roadmap execution leader in concert with engineering to deliver automotive grade solutions including quality, hardware, development platforms, software and applications for broad roadmap and custom programs
  • Executive sponsor for automaker production programs and next generation technology engagements as well as strategic sponsor for partnerships at global automakers for driving new technology architecture

Duggal joined Qualcomm in 1995 as an engineer focused on the company's commercial base station and infrastructure business. Subsequent successes in both engineering and project lead roles elevated Duggal to various management positions within Qualcomm's Corporate Engineering Services Group, where he focused on the development and commercialization of CDMA, UMTS and LTE technologies. While there, Duggal led the Open Market Handset (OMH) initiative, an industry-wide effort to expand CDMA device distribution into the open market. Duggal has worked in Qualcomm Automotive since 2011 and most recently, has been instrumental in building the automotive portfolio including the Snapdragon Automotive infotainment solutions.

Prior to joining Qualcomm, Duggal was a product engineer at Tata Telecom in India, where he was responsible for product management and systems engineering for the company's wire-line switching systems.

Duggal holds a BSEE degree from M.S. University, India and a master's degree in business administration from the University of California, Los Angeles Anderson School of Management.
4541
13:45 - 14:30
Enabling High Fidelity Audio with Qualcomm Aqstic and Qualcomm aptX
  • Mr. Ravi Satyanarayanan, Director, Product Management | Qualcomm Technologies, Inc.
Enabling High Fidelity Audio with Qualcomm Aqstic and Qualcomm aptX
Mr. Ravi Satyanarayanan, Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 13:45 - 14:30

Consumers including audiophiles are demanding the best audio quality with their mobile devices over the wired or wireless interface, meaning they want to hear every nuance from the crystal-clear highs to the smooth midrange vocals and deep solid bass.

Join Ravi Satya, lead of the Audio Product Management team, to learn how Qualcomm Aqstic™ and Qualcomm aptX™ technology has been at the forefront enabling high-fidelity audio and delivering pristine sound quality while maintaining great battery life on mobile devices.

Mr. Ravi Satyanarayanan
Director, Product Management | Qualcomm Technologies, Inc.
More about the Speaker
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Ravi Satya is a Director of Product Management and is responsible for managing Qualcomm Technologies’ audio and voice technologies tier portfolio. Ravi has over 15 years of industry experience in semi-conductor and multimedia technology. He has led multiple roles in product management and marketing, engineering, and market research analysis. Prior to joining Qualcomm Technologies in 2006, he worked as lead product manager for Multimedia Messaging Solutions (MMS) at VeriSign. In this role, he built global partnerships and forged strong client relationships with worldwide Operators while developing the roadmap and product marketing/sales strategy of MMS technologies.

Prior to VeriSign, Ravi worked at market research companies focused on audio/video/imaging semiconductors. Ravi holds a Bachelors in Electronics Engineering from Mangalore University and an MBA from Thunderbird School of Global Management.
4446
14:30 - 15:15
Qualcomm Wearables: Wear Next?
  • Mr. Pankaj Kedia, Senior Director, Product Management | Qualcomm Technologies, Inc.
Qualcomm Wearables: Wear Next?
Mr. Pankaj Kedia, Senior Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 14:30 - 15:15

Barely two years into our wearables program, Qualcomm Technologies has become an undeniable leader in wearables technology with over 100 devices shipping and many more in development. Serving multiple ecosystems within wearables from fitness trackers, smartwatches, sports watches, kid trackers, and accessories, we offer a portfolio of solutions anchored by the critically acclaimed Snapdragon Wear.

So where to next? Pankaj Kedia, head of the wearables team, will illuminate how Qualcomm Technologies is not only advancing the technology but driving a robust ecosystem to continue to propel wearables to become must-have items for mainstream consumer. Hear from and meet with representatives from leading ODMs, OEMs, software developers, carriers and more to find your opportunities in the expanding world of wearables.

Mr. Pankaj Kedia
Senior Director, Product Management | Qualcomm Technologies, Inc.
More about the Speaker
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Pankaj Kedia is Senior Director, Product Management and business Lead for the Wearables Segment at Qualcomm Technologies. In this role, Pankaj is responsible for leading Qualcomm’s efforts to establish and grow its presence across the wearables segments including smart eyewear, smart watches, kid/elderly watches, smart bands, smart headsets, smart clothing, and wearable accessories. Under Pankaj’s leadership, Qualcomm has enabled its customers to ship 100+ products in 30+ countries over the last 2 years. Pankaj joined Qualcomm in late 2013 in a new business development role and has led its efforts to incubate the wearables segment at the company.

Previously, Pankaj was the director of business development and innovation at Intel Corporation where he was responsible for winning, nurturing, and launching mobility products and technologies. Pankaj launched the Intel Atom processor and led the company’s early efforts to establish its presence and momentum in the tablet, mobile Internet device, and smartphone categories. Earlier at Intel, Pankaj played an instrumental role in accelerating the deployment of Notebook PCs in the industry by defining and implementing the company’s product/marketing strategies and launching a range of products including Centrino, Pentium 4 and Pentium III processors. Pankaj joined Intel in 1996 and held a series of executive advisory, strategy, marketing, planning, ecosystem, and business development roles across the company. He holds one of the early/defining patents around implementing low power sub-systems in mobile devices.

Prior to Intel, Pankaj was in the management consulting industry for five years leading projects in strategy, management, and information technology. Pankaj is an avid TED follower and has spoken at multiple TEDx events about the impact of mobile technologies around the world. He is frequently sought after as a speaker at industry events in the area of mobile, wearable, wireless, and Internet, and has been extensively quoted in mainstream publications.

Pankaj holds a Master of Business Administration from Wharton, a Master of Science from the University of Michigan, and a Bachelor of Science from the Indian Institute of Technology.
4971
15:15 - 16:00
Elevating Entertainment with Snapdragon: Qualcomm’s Vision of Home Entertainment - VR/AR, Drones and Smart-Assistants
  • Mr. Hugo Swart, Senior Director, Product Management | Qualcomm Atheros, Inc.
Elevating Entertainment with Snapdragon: Qualcomm’s Vision of Home Entertainment - VR/AR, Drones and Smart-Assistants
Mr. Hugo Swart, Senior Director, Product Management | Qualcomm Atheros, Inc.
Wednesday 15:15 - 16:00

Mobile technology is enabling a slew of new product categories to become smarter and consumer friendly. Snapdragon is at the heart of many of them. In this presentation, Hugo will cover how Snapdragon is powering different types of entertainment devices like VR/AR standalone HMDs, drones and smart-assistants. In common, Qualcomm offers reference designs, optimized software and an ecosystem of partners to support OEMs go to market and consumers to get best user experience.

Mr. Hugo Swart
Senior Director, Product Management | Qualcomm Atheros, Inc.
More about the Speaker
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Hugo Swart serves as Senior Director, Product Management and business lead for the Home Entertainment business within the Internet of Things (IoT) group at Qualcomm. Additionally, Hugo advances customer engagement for Qualcomm Snapdragon and connectivity chips in various product segments, including micro-game consoles, virtual reality, wireless docking, smart assistants, drones and robotics.

Hugo joined Qualcomm in 2003, where he served as Director of Technical Marketing until 2011, and was responsible for promoting wireless data technologies to operators and infra-structure vendors worldwide. Before joining Qualcomm, he worked at Telecom Italia and Lucent Technologies.

Hugo holds an MBA from San Diego State University, a Master’s degree in Telecommunications Engineering and a Bachelor’s degree in Electrical Engineering from the University of Campinas in Brazil.
4511
16:00 - 16:45
Qualcomm Technologies’ Connected Camera Overview
  • Mr. Danny Petkevich, Director and Business Lead, Connected Camera Segment | Qualcomm Technologies, Inc.
Qualcomm Technologies’ Connected Camera Overview
Mr. Danny Petkevich, Director and Business Lead, Connected Camera Segment | Qualcomm Technologies, Inc.
Wednesday 16:00 - 16:45

Explosive growth in connected imaging products is causing consumers to capture and experience their world in new ways. VR/360 cameras enable new users to capture rich user generated VR content. LTE sports camera enables real time sharing to Facebook Live or Youtube Live Streaming. Advanced video analytics in consumer security cameras can determine if a package is delivered to your home and send you an alert.
 
Danny Petkevich, lead of the connected camera team, will illuminate how Qualcomm Technologies is not only advancing the technology but driving a robust ecosystem to continue to propel camera to become must-have items for mainstream consumer. Hear from and meet with representatives from leading ODMs, OEMs, software developers, carriers and more to find your opportunities in the expanding world of connected camera.

Mr. Danny Petkevich
Director and Business Lead, Connected Camera Segment | Qualcomm Technologies, Inc.

Track 4: Hardware Day

W Hotel: Studio 3&5, level 7
Qualcomm Reference Design Update
4801
08:30 - 08:45
Qualcomm Reference Design Overview
  • Speaker Coming Soon
Qualcomm Reference Design Overview
Wednesday 08:30 - 08:45

The Qualcomm® Reference Design (QRD) program, by Qualcomm Technologies, Inc., combines the technical innovation and breadth of its portfolio with optimized designs, an extensive pool of software and component vendors, and the tools and resources device manufacturers need to quickly and cost effectively commercialize devices.
4806
08:45 - 09:00
Qualcomm Global Pass Overview
  • Speaker Coming Soon
Qualcomm Global Pass Overview
Wednesday 08:45 - 09:00

The Qualcomm Global Pass solution is designed to help device manufacturers reduce commercialization challenges and maximize the global potential of devices based on Qualcomm® Snapdragon™ processors. As part of the Qualcomm Reference Design (QRD) offering, Qualcomm Global Pass helps provide regional operators, brands and distributors consistent quality, requirements compliance and broad procurement choice.
4811
09:00 - 09:30
Qualcomm Global Pass Panel
  • Speaker Coming Soon
Qualcomm Global Pass Panel
Wednesday 09:00 - 09:30

 
4816
09:30 - 09:50
Qualcomm Third-Party Hardware Component Ecosystem Update
  • Speaker Coming Soon
Qualcomm Third-Party Hardware Component Ecosystem Update
Wednesday 09:30 - 09:50

Qualcomm offers a Preferred Vendor List (PVL) of third-party hardware components compatible with Snapdragon™-based Android smartphone designs, including Qualcomm Reference Designs. This PVL numbers over 1,000 parts, covering the complete MSM/APQ roadmap, and includes memories, cameras, displays, touch panels, sensors, 3rd party RF components, crystals, and passive components.

This talk will highlight our recent additions to the PVL for memories, cameras, and sensors. Our end-to-end memory processes were revamped, resulting in a doubling of monthly memory verification throughput. The majority of our camera sensors are now PDAF-capable, while also adding 2PD and other camera types. To further enable our camera ecosystem, we trained hundreds of customer and vendor camera engineers on our latest tools. We added new sensors across our SnapdragonTM roadmap, signed up many new sensor vendors, enabled a new SnapdragonTM 820 development platform, and released the OpenSSC 4.0 software suite. This latter platform and software suite enable our sensor vendor partners to independently develop and perform initial testing on drivers compatible with the latest Android releases and performance requirements.
Reference Platforms for Snapdragon
4716
09:50 - 10:10
Hardware Development Kit (HDK)
  • Mr. Zubair Ahmad, Senior Product Manager | Qualcomm Technologies, Inc.
Hardware Development Kit (HDK)
Mr. Zubair Ahmad, Senior Product Manager | Qualcomm Technologies, Inc.
Wednesday 09:50 - 10:10

Qualcomm Snapdragon™ processors offer cutting edge features and support of the latest component technologies, and new applications for Snapdragon™ are just at the brink of exploration. Hardware development kits provide accessibility to Snapdragon™ for non-licensees, such as independent hardware vendors developing and testing drivers, independent software vendors developing new Android applications, as well as new product developers and system integrators. This talk will introduce the Snapdragon™-based hardware development kit, highlight its current uses, and explore additional possibilities.

Mr. Zubair Ahmad
Senior Product Manager | Qualcomm Technologies, Inc.
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Zubair Ahmad is senior product manager at Qualcomm Technologies, Inc., in San Diego, California, within the Qualcomm CDMA Technologies division.  Zubair has held multiple hardware design and applications engineering roles with top global companies since 2004, including Raytheon Space and Airborne Systems and Broadcom.  At Qualcomm, Zubair has been a hardware engineer, applications engineer and most recently, product manager for development platforms. He holds a B.S. in electrical engineering from the University of New Orleans, and is currently enrolled as a 2017 MBA candidate at the University of Illinois Urbana Champaign.
4821
10:10 - 10:30
Snapdragon-Based Reference Platforms
  • Mr. Tom Thorton, Senior Solutions Architect | Intrinsyc Technologies, Inc.
Snapdragon-Based Reference Platforms
Mr. Tom Thorton, Senior Solutions Architect | Intrinsyc Technologies, Inc.
Wednesday 10:10 - 10:30

Snapdragon™ processors power the world’s leading mobile devices due their leadership in key technology areas such as advanced multimedia processing, camera technology, thermal and power efficiency, sensor integration, wireless connectivity, and more. Snapdragon™ processors are also now enabling a variety of embedded and IOT applications. Intrinsyc’s family of Open-Q™ development platforms provide critical early technology access for the mobile ecosystem, and also are being used to develop products such as robots, drones, augmented and virtual reality devices, automotive infotainment, medical devices, wearables, IP cameras, and IoT gateways. Tom Thornton, Senior Solutions Architect, will review the latest Open-Q™ development platforms, and reference design based on Qualcomm’s Snapdragon ™ processors, and how they are being used to build successful products for these emerging and growing markets.

Mr. Tom Thorton
Senior Solutions Architect | Intrinsyc Technologies, Inc.
More about the Speaker
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Tom Thornton is a Senior Solutions Architect for Intrinsyc Technologies, Inc., where he is responsible for system architecture development and client technical engagement. Tom has more than 15 years of electronics design and system engineering experience in the embedded and mobile industries.

Prior to joining Intrinsyc in 2014, he spent 5 years at Light-Based Technologies, an LED lighting startup focused on smart lighting solutions, where he was responsible for product architecture and customer technical solutions, and 8 years at Motorola, where he served as a senior design engineer developing next generation cellular network equipment. Tom holds a master’s degree in electronics engineering from University of Wales, Cardiff.
4826
10:30 - 10:50
Drone Reference Design
  • Mr. Said Bakadir, Staff Product Manager | Qualcomm Technologies, Inc.
Drone Reference Design
Mr. Said Bakadir, Staff Product Manager | Qualcomm Technologies, Inc.
Wednesday 10:30 - 10:50
Mr. Said Bakadir
Staff Product Manager | Qualcomm Technologies, Inc.
More about the Speaker
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Said Bakadir is a Staff Product Manager for Qualcomm Qualcomm Technologies, Inc. He is part of the IoT business team leading the Drones & Robotics segment.

Said joined Qualcomm in 2005 in England as an Engineer, and since then played multiple roles in Customer Engineering, Account Management, Product Marketing, Product Management and Business Development.  He has managed numerous devices launches, based on the Snapdragon processor. These launches range from early simple UMTS feature phones and modem dongles, to recent smartphones and IoT devices.

Said holds an equivalent master of science in Telecommunications, from National Institute of Post and Telecommunications in Morocco and National Institute of Telecommunication in Paris.
4841
10:50 - 11:10
Intelligent Drone One Stop Platform
  • Mr. Scott Zhang, General Manager of Thundercomm | Thundersoft
Intelligent Drone One Stop Platform
Mr. Scott Zhang, General Manager of Thundercomm | Thundersoft
Wednesday 10:50 - 11:10

Based on Qualcomm Snapdragon Flight platform core technolgy, Thundercomm developed SOM (System on Module) and full Drone OS, deliver HW & SW platform with Fly Control, Picture capture & Video shooting, FPV, Intelligent Algorithm interface. ODM/OEM can deploy creative Intelligent Drone based on this platform and service from Thundercomm.

Mr. Scott Zhang
General Manager of Thundercomm | Thundersoft
More about the Speaker
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Scott Zhang serves as GM of Thundercomm & VP of IOT in ThunderSoft. Thundercomm is JV between Qualcomm & Thundersoft to provide products and technologies for local firms which are building the next-generation drones, robots, VR devices, Intelligent Cameras and wearables.

Scott served as VP of IOT in Thundersoft for 3 years. Prior to joining Thundercomm, Scott served as product leader in Nufront, Nvidia, Avnet Memec and system engineer in Alcatel.

Scott holds a Bachelor of Engineering in electrical engineering from Fudan University.
4846
11:10 - 11:30
Virtual Reality Reference Design
  • Mr. Sahil Bansal, Director, Product Management | Qualcomm Technologies, Inc.
Virtual Reality Reference Design
Mr. Sahil Bansal, Director, Product Management | Qualcomm Technologies, Inc.
Wednesday 11:10 - 11:30

Virtual reality is a rapidly growing area with world-wide interest. Qualcomm is at the forefront of this phenomenon through its high performance and highly integrated chipset and software solutions. This session will provide more detail on Qualcomm’s VR plans including the recently announced snapdragon 820 VR reference design with ground-breaking capabilities including 6DOF.

Mr. Sahil Bansal
Director, Product Management | Qualcomm Technologies, Inc.
More about the Speaker
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Sahil joined Qualcomm in 2010 within product management managing numerous devices launches based on Qualcomm silicon and software platforms within the home entertainment and connected home market segments. He has over 20 years of experience working across engineering, product management, and business development within the communications and multimedia semiconductor space.

Sahil holds a B.S. in Electrical Engineering and Computer Science from the Massachusetts Institute of Technology (MIT) and an MBA from the UCLA Anderson School of Management.
4851
11:30 - 11:50
GoerTek - Virtual Reality Reference Design
  • Mr. Pen C Li, Vice President, Product Marketing | Goertek USA
GoerTek - Virtual Reality Reference Design
Mr. Pen C Li, Vice President, Product Marketing | Goertek USA
Wednesday 11:30 - 11:50
Mr. Pen C Li
Vice President, Product Marketing | Goertek USA
More about the Speaker
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Pen C Li is Vice President, Product Marketing at Goertek based in Santa Clara, USA. Goertek is the market leader in acoustics, virtual reality, and mobile accessories/components. In this role, he is responsible for leading Goertek’s product marketing and business development in the market segments of VR/AR, Acoustics, Robotics, Drones, Cameras, and Wearables.

Before joining Goertek, Pen worked at Nvidia where he lead the business development of harnessing the GPU computing power with Deep Learning software frameworks such as Tensorflow. Prior to Nvidia, he was the Director of Product Marketing at Micron where he oversaw more than $4Billion revenue of products in the Mobile market.

While at Philips Semiconductor in 2001, Pen started the 802.11n Study Group at IEEE. In the following years, he contributed extensively in the multiple-input multiple-output (MIMO) wireless communications technology to boost WiFi’s maximum data rate from 54Mbps to 600 Mbps. In January 2016, WiFi Alliance estimated more than 12 billion devices had shipped with 802.11n since its inception.

Pen is the inventor of more than 10 U.S. patents in wireless communications. He holds a Ph.D. in Electrical Engineering from the University of Maryland at College Park and a MBA from Tepper School at Carnegie-Mellon University.
4856
11:50 - 12:10
Smart Assistant Reference Design
  • Mr. Hugo Swart, Senior Director, Product Management | Qualcomm Atheros, Inc.
Smart Assistant Reference Design
Mr. Hugo Swart, Senior Director, Product Management | Qualcomm Atheros, Inc.
Wednesday 11:50 - 12:10

Voice input is the natural evolution in enhanced and easy to use interfaces for the connected home enabled through advances in silicon, connectivity, and cloud infrastuctures/applications. Qualcomm has developed a Smart Assistant reference platform based on snapdragon 212 combing voice input and other innovative features around touch, display, and camera capabilities which will in turn enable a richer set of user-experiences within the home.

Mr. Hugo Swart
Senior Director, Product Management | Qualcomm Atheros, Inc.
More about the Speaker
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Hugo Swart serves as Senior Director, Product Management and business lead for the Home Entertainment business within the Internet of Things (IoT) group at Qualcomm. Additionally, Hugo advances customer engagement for Qualcomm Snapdragon and connectivity chips in various product segments, including micro-game consoles, virtual reality, wireless docking, smart assistants, drones and robotics.

Hugo joined Qualcomm in 2003, where he served as Director of Technical Marketing until 2011, and was responsible for promoting wireless data technologies to operators and infra-structure vendors worldwide. Before joining Qualcomm, he worked at Telecom Italia and Lucent Technologies.

Hugo holds an MBA from San Diego State University, a Master’s degree in Telecommunications Engineering and a Bachelor’s degree in Electrical Engineering from the University of Campinas in Brazil.
4861
12:10 - 12:30
Automotive Reference Platform (ADP)
  • Mr. Tom Thorton, Senior Solutions Architect | Intrinsyc Technologies, Inc.
Automotive Reference Platform (ADP)
Mr. Tom Thorton, Senior Solutions Architect | Intrinsyc Technologies, Inc.
Wednesday 12:10 - 12:30
Mr. Tom Thorton
Senior Solutions Architect | Intrinsyc Technologies, Inc.
More about the Speaker
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Tom Thornton is a Senior Solutions Architect for Intrinsyc Technologies, Inc., where he is responsible for system architecture development and client technical engagement. Tom has more than 15 years of electronics design and system engineering experience in the embedded and mobile industries.

Prior to joining Intrinsyc in 2014, he spent 5 years at Light-Based Technologies, an LED lighting startup focused on smart lighting solutions, where he was responsible for product architecture and customer technical solutions, and 8 years at Motorola, where he served as a senior design engineer developing next generation cellular network equipment. Tom holds a master’s degree in electronics engineering from University of Wales, Cardiff.
4871
12:30 - 12:50
Snapdragon Modem Module
  • Mr. Jim Engleson, Director, Product Line Management | Sierra Wireless Inc
Snapdragon Modem Module
Mr. Jim Engleson, Director, Product Line Management | Sierra Wireless Inc
Wednesday 12:30 - 12:50

A review of Sierra Wireless’ industry leading LTE line up, and a look at our next generation solution based on the Snapdragon X16. A discussion on the key features and benefits of LTE Advanced Pro.

Mr. Jim Engleson
Director, Product Line Management | Sierra Wireless Inc
More about the Speaker
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Jim holds PLM responsibility for Sierra Wireless’ line up of M.2 and Mini PCIe based modules, targeting the PC OEM and IoT networking/routing segments among others. He joined the company in 2005, and has worked on a number of programs including launching the company’s first USB modem, where he was awarded two design patents. Prior to Sierra Wireless, Jim worked at Palm Inc. where he managed the International Product Management and localization teams, responsible for product realization outside of the US market. Jim started his career in Japan, spending an extended period of time there working for Symantec, CyberMedia, Dynalab and the Canadian Embassy.
Premium-Tier Differentiating Technologies
4881
12:50 - 13:10
Using Dual Cameras to Enhance User Experience Beyond DSLR in Smart Phone
  • Speaker Coming Soon
Using Dual Cameras to Enhance User Experience Beyond DSLR in Smart Phone
Wednesday 12:50 - 13:10

The ever increasing performance in the latest Qualcomm Snapdragon processor 800 series has made the dual camera image quality and performance even better than before.  The new HVX DSP has improved the depth map generation to real time. In this speech, the presenter will illustrate the various dual camera configurations and the new user experience that they can bring to consumers.
4891
13:10 - 13:30
ON Semiconductor: Innovative and Differentiated Imaging Solutions for the Smartphone and Consumer Markets
  • Mr. Jason Whetstone, Senior Product Marketing Manager, Consumer Image Sensors | ON Semiconductor
ON Semiconductor: Innovative and Differentiated Imaging Solutions for the Smartphone and Consumer Markets
Mr. Jason Whetstone, Senior Product Marketing Manager, Consumer Image Sensors | ON Semiconductor
Wednesday 13:10 - 13:30

ON Semiconductor continues to drive differentiated imaging technologies which bring added functionality and performance to mainstream smartphones and other consumer devices.  Technologies such as SuperPD™ PDAF which brings ultra-fast autofocus, even in low light, are initially developed on the sensor and then brought to market with collaboration with Qualcomm labs, tools and development teams.   This cooperation brings both the image sensor and image processing piece together to deliver a complete solution to market.  Continued imaging innovation and ecosystem collaboration will provide smartphone and consumer devices with unique differentiation now and in the years to come.

Mr. Jason Whetstone
Senior Product Marketing Manager, Consumer Image Sensors | ON Semiconductor
More about the Speaker
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Jason Whetstone has over 20 years of experience managing semiconductor products used in PCs, smartphones, tablets, cameras and many other consumer devices. As part of ON Semiconductor’s Imaging Solutions Group,  Jason has spent the past 5 years defining, developing and managing image sensor solutions designed specifically for mobile and consumer markets.
4901
13:30 - 13:50
Photography and Visual Computing in a New Mobile Phone
  • Dr. Michael Deng, Founder and Chief Executive Officer | ArcSoft, Inc.
Photography and Visual Computing in a New Mobile Phone
Dr. Michael Deng, Founder and Chief Executive Officer | ArcSoft, Inc.
Wednesday 13:30 - 13:50

ArcSoft CEO Michael Deng will be talking about how ArcSoft works together with Qualcomm to enhance the mobile photography experiences and enable the new features/applications through the camera use.

Dr. Michael Deng
Founder and Chief Executive Officer | ArcSoft, Inc.
More about the Speaker
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PhD in Physics, Washington University in St. Louis, along with Bachelors Degree and Masters Degree in Physics, Peking University, China.
4906
13:50 - 14:10
Software to turn standard smartphones into 3D scanners
  • Speaker Coming Soon
Software to turn standard smartphones into 3D scanners
Wednesday 13:50 - 14:10

Dacuda focuses on computer vision to redefine the capabilities of cameras with real-time 2D and 3D algorithms. As the leading pioneer in software 3D camera technology, Dacuda’s mission is to bring 3D experiences to every consumer by making 3D sensing as common as taking a video. Dacuda’s software 3D camera helps scale existing 3D use cases to consumers with app-based scanning and novel experiences for augmented and virtual reality. Dacuda is headquartered in Zurich, Switzerland with offices in Palo Alto, California and Shanghai, China.
4911
14:10 - 14:30
MEMS Sensor Integration with Qualcomm Snapdragon SoC for Developing Power Efficient Solutions for Mobile Devices
  • Dr. Mahesh Chowdhary, Director, Strategic Platforms and IoT Excellence Center | STMicroelectronics
MEMS Sensor Integration with Qualcomm Snapdragon SoC for Developing Power Efficient Solutions for Mobile Devices
Dr. Mahesh Chowdhary, Director, Strategic Platforms and IoT Excellence Center | STMicroelectronics
Wednesday 14:10 - 14:30

MEMS sensors enable solutions that allow richer interaction for users with their surroundings. These sensors, enabled with computing resources and low-power connectivity, are combined to form smart systems. Many of the MEMS sensors in portfolio of ST Microelectronics have been integrated with various Qualcomm® SoCs such as Snapdragon™ 820 MSM8996 and are in mass production at major device vendors. The lowering of power consumption while enabling new features, is a continual commercial desire for consumer devices such as mobile phone and wearables. Many of these embedded features have competing constraints such as accuracy versus power consumption versus latency. Integrating features such as S4S Sensor Synchronization in ST sensors allows for achieving better power efficiency. Programmable MEMS sensor is another novel solution developed by ST, which allows for embedding algorithms in the sensor for very low power always-on use case scenario. Product designer can configure their algorithms on programmable sensors integrated with Snapdragon SoC for a power efficient implementation for a variety of applications such as contextual awareness.

Dr. Mahesh Chowdhary
Director, Strategic Platforms and IoT Excellence Center | STMicroelectronics
More about the Speaker
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Dr. Mahesh Chowdhary is Director of Strategic Platforms and IoT Excellence Center at ST Microelectronics. Prior to ST, he was a Senior Director of MEMS technology at CSR, where he worked on the integration of MEMS sensors, GPS, and wireless technologies. He has over 20 years of experience in signal processing and GPS. As Founder and CTO of Acculeon, he pioneered the use of GPS and MEMS sensors in vehicle safety applications. He has also worked on a variety of advanced navigation technologies at Visteon and on autonomous vehicles at the Corporate R&D Center at Caterpillar. As a Control Systems Scientist at Jefferson Lab, Mahesh worked on signal processing applications relating to position and energy feedback loops in the particle accelerator. Mahesh received his Ph.D. in Applied Science from The College of William and Mary, Williamsburg, Virginia.
4741
14:30 - 14:50
Evolution of MEMS Sensors Use Cases and Applications in Mobile Electronics
  • Mr. Yanick Yan, Sensortec Business Development in Asia/Pacific | Bosch
Evolution of MEMS Sensors Use Cases and Applications in Mobile Electronics
Mr. Yanick Yan, Sensortec Business Development in Asia/Pacific | Bosch
Wednesday 14:30 - 14:50

After an overview of Robert Bosch GmbH, the world leading automotive and mobility solution vendor, this presentation will introduce the consumer MEMS sensor market update, the new sensor solution from Bosch Sensortec and the new sensor user cases. It will also describe how Bosch Sensortec team works with Qualcomm for mutual customers’ success.

Mr. Yanick Yan
Sensortec Business Development in Asia/Pacific | Bosch
More about the Speaker
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Mr. Yan drives the business and ecosystem development in Asia at Bosch Sensortec, a fully owned subsidiary of Robert Bosch GmbH. In this role, Mr. Yan settles the partnership with ecosystem in Asia, targeting the segments, including smart phone, wearable, smart home, drone, AR/VR and Internet of Things (IoT).

Mr. Yan is a seasoned leader with 15+ years of experience in marketing and business development, field application engineering management at leading multinational companies. Prior to joining Bosch Sensortec, he took different roles as country manager at Micronas GmbH, senior manager of Asia product marketing at Freescale and China FAE manager at Spansion,Inc.

Yanick holds a Master’s degree in Computer Science/Smart Devices from Nankai University, where he acquired pattern recognition, computer vision, intelligent control, virtual reality, data mining and advanced computer architecture knowledge and conducted embedded total solution development.
4916
14:50 - 15:10
Integrated Microphone Array Solutions – Microphones, Mechanics & Snapdragon
  • Mr. Daniel Jansson, Director, Product Marketing | AAC Technologies
Integrated Microphone Array Solutions – Microphones, Mechanics & Snapdragon
Mr. Daniel Jansson, Director, Product Marketing | AAC Technologies
Wednesday 14:50 - 15:10

Voice quality development has been outpaced by many other technologies, both in device and in network capabilities. As we increasingly rely on our mobile devices for both communication and preserving memories, voice and audio capture is becoming critically important.

Piezo-MEMS microphones in an array configuration is an industry innovation. Tightly integrating into the mechanics of the device, together with Snapdragon (Fluence Pro), will deliver a greatly enhanced audio capture user experience.

Mr. Daniel Jansson
Director, Product Marketing | AAC Technologies
More about the Speaker
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Daniel Jansson is Director, Product Marketing, and is responsible for developing and marketing AAC Technologies’ Integrated Solutions. Daniel joined AAC Technologies in 2011 and has supported the transformation of AAC from an acoustic components company to a global leader in innovative electro-mechanical integrated solutions.
Prior to joining AAC, Daniel spent 13 years with Laird Technologies in engineering and product management roles, from developing the mobile industries’ first internal antennas to wideband, multi-band products employed in the first LTE devices.
Daniel holds a Master of Engineering degree in electronic engineering from the University of Newcastle-Upon-Tyne, UK.
Hardware Components Across Product Categories
4926
15:10 - 15:30
Samsung’s Memory & Storage to Accelerate the Mobile Revolution
  • Mr. Ashiq Reza, Senior Manager, Mobile Memory Product Planning | Samsung Semiconductor Inc.
Samsung’s Memory & Storage to Accelerate the Mobile Revolution
Mr. Ashiq Reza, Senior Manager, Mobile Memory Product Planning | Samsung Semiconductor Inc.
Wednesday 15:10 - 15:30

It’s no news that hi-tech is the most dynamic of industries. And as one of the most critical components of hardware ecosystem, Samsung’s memory and storage has always paved the path forward to address the market needs. What are the recent trends in mobile? How is Samsung addressing the future challenges in mobile memory/storage?

Mr. Ashiq Reza
Senior Manager, Mobile Memory Product Planning | Samsung Semiconductor Inc.
More about the Speaker
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Ashiq Reza is currently responsible for Strategic Marketing for semiconductor memory products at Samsung Electronics. He leads industry partnerships to bring next-gen memory to life for mobile, automotive and IOT product launch. He holds a BSEE from the University of Arizona and is currently pursuing his MBA at Carnegie Mellon University – Tepper School of Business.
4936
15:30 - 15:50
Mobile Memory Trend
  • Mrs. Wonkyung (Katee) Chung, Senior Manager, DRAM Product Planning Office | SK Hynix
Mobile Memory Trend
Mrs. Wonkyung (Katee) Chung, Senior Manager, DRAM Product Planning Office | SK Hynix
Wednesday 15:30 - 15:50

Mobile memory is expanding its boundary to consumer applications including IoT. Different requirements from the different applications are driving higher density, higher bandwidth and low power requirements of mobile DRAM memory.

Mrs. Wonkyung (Katee) Chung
Senior Manager, DRAM Product Planning Office | SK Hynix
4941
15:50 - 16:10
TOSHIBA Memory Solutions
  • Mr. Yasukazu Kosaki, Group Manager, Memory Application Engineering Department, Memory Division, Storage and Device Solution Company | Toshiba Corporation
TOSHIBA Memory Solutions
Mr. Yasukazu Kosaki, Group Manager, Memory Application Engineering Department, Memory Division, Storage and Device Solution Company | Toshiba Corporation
Wednesday 15:50 - 16:10

NAND Flash Memory is widely used in diverse applications, including smartphones, IoT, automotive and datacenter storage. Toshiba meets a wide range of customer requirements with optimized storage solutions based on 2D and 3D NAND flash technology and on future memory technology.

Mr. Yasukazu Kosaki
Group Manager, Memory Application Engineering Department, Memory Division, Storage and Device Solution Company | Toshiba Corporation
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Yasukazu Kosaki is group manager of the Memory Application Engineering Department in Toshiba Corporation’s Storage and Device Solution Company (SDS Company). He is responsible for memories for the mobile market.

In his previous assignment, from 2011-2015, Mr. Kosaki was technical marketing manager at Toshiba Electronics Europe GmbH in Sweden, where he supported mobile customers in the Nordic market mobile customers, users of Qualcomm solutions. He was in the US from 2001-2002, working to establish the NAND Flash memory production line at Dominion Semiconductor LLC.

Mr. Kosaki joined SDS Company in April 1996 and has 20 years of experience in NAND Flash memory development in increasingly demanding assignments.
4946
16:10 - 16:30
Environmental & health sensors in mobile applications
  • Mr. David Simpson, Director of Marketing, Mobile Sensing | Integrated Device Technology, Inc.
Environmental & health sensors in mobile applications
Mr. David Simpson, Director of Marketing, Mobile Sensing | Integrated Device Technology, Inc.
Wednesday 16:10 - 16:30

Environmental & health sensors are enabling unique applications that provide users feedback outside as well as inside of the body.   We will cover gas, thermopile and optical sensors that will be Snapdragon compliant providing differentiation to the Smart phone and Wearable markets.

Mr. David Simpson
Director of Marketing, Mobile Sensing | Integrated Device Technology, Inc.
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Dave Simpson is focused on enabling environmental & health sensor solutions with wearable and smartphone products. Over the past 4 years, innovative Optical and MEMS based sensors have been the target of the IDT team. A common theme of Dave’s 25 year experience includes unique analog solutions that solve innovative applications issues for mobile product development companies.
4951
16:30 - 16:50
Sensing beyond communication: New Sensor solutions for Mobile Computing powered by Snapdragon
  • Speaker Coming Soon
Sensing beyond communication: New Sensor solutions for Mobile Computing powered by Snapdragon
Wednesday 16:30 - 16:50

This presentation focuses on new advanced sensor technologies; and use cases for mobile computing. Following a brief introduction of ams and ams’ advanced sensor solutions, the presentation will show how to drive smart phone and tablet use case beyond communication. The solutions which are supported by QUALCOMM’s advanced SnapdragonTM sensor core, can be used to efficiently design advanced and differentiated mobile devices. Furthermore, the presentation will show use cases and applications which are enabled by new sensor functions and which will drive consumer adaption rate and data usage. The author will show the ease of implementation of ams sensors in combination with QUALCOMM’s SmartdragonTM sensor core.
4956
16:50 - 17:10
Enabling innovation for the IoT long-tail
  • Mr. Nicolas Sauvage, Senior Director, Ecosystem | InvenSense, Inc.
Enabling innovation for the IoT long-tail
Mr. Nicolas Sauvage, Senior Director, Ecosystem | InvenSense, Inc.
Wednesday 16:50 - 17:10

Enabling and Learning the upcoming innovative use-cases from the highly fragmented IoT long-tail across the many IoT verticals.

Mr. Nicolas Sauvage
Senior Director, Ecosystem | InvenSense, Inc.
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Nicolas Sauvage is Sr. Director of Ecosystem, responsible for all strategic relationships, including Qualcomm and Google. He is also responsible for strategic and market-driven goal-setting of our SensorStudio developer program. Prior to joining InvenSense, Nicolas was part of NXP Software management team, responsible for worldwide sales, as well as for P&L and product management of their OEM Business Line. Nicolas is an alumnus of Institut supérieur d'électronique et du numérique, London Business School and INSEAD.
4961
17:10 - 17:30
Experience the Incredible World of Imaging
  • Mr. Kah-Ong Tan, Vice President of China and India | OmniVision Technologies
Experience the Incredible World of Imaging
Mr. Kah-Ong Tan, Vice President of China and India | OmniVision Technologies
Wednesday 17:10 - 17:30

The world of imaging has made incredible strides and is now one of the world’s largest and most diverse markets. New opportunities are on the horizon to further extend the influence imaging has over people’s everyday lives. AR/VR will redefine the way we interact with our world, and autonomous driving will change the way we commute to work. Mobile imaging will continue evolving and reaching higher levels of performance and quality. OmniVision has been at the forefront of building today’s imaging markets, and will lead the next generation of imaging solutions. Together with our partner Qualcomm, we will deliver the innovative products, services, and solutions to meet the demands of these new opportunities.

Mr. Kah-Ong Tan
Vice President of China and India | OmniVision Technologies
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Kah-Ong Tan joined OmniVision in July 2005 with more than ten years of experience in sales and marketing.